CYNAMON is a purpose-built platform for the next generation mobile messaging and content delivery market, offering a free rich-media messaging application for consumers that has more power and functionality than SMS, MMS, and WAP. To date, a fair number of mobile industry players offer similar products but none bridges the entire mobile ecosystem the way CYNAMON does. How we initiate the communication process and engage mobile consumers is also an innovative feature unique to CYNAMON.

Key Strengths

  • Uses Push/Pull mechanism
  • Eliminates messaging constraints of SMS, MMS or Browsers
  • Delivers time- or event-triggered (as it happens) content
  • Supports Rich Media ( rich text, images, animation, audio, video, interactive web forms, tables, etc.)
  • Provides free lightweight mobile client with minimal memory footprint

* For its beta release, Cynamon supports most devices that comply to Java MIDP2.0+ specifications. Hundreds of mobile devices conform to this standard and almost all new models being released by major manufacturers (including Nokia Sony Ericsson, NEC, NTT Docomo, Palm Computing, RIM, LG TeleCom, Samsung and Motorola) are MIDP2.0 compliant.

Key Applications

  • Interactive, rich media messaging with entirely new sets of features for mobile consumers
  • Delivery of any type of consumer content including blogs, feeds, news, financials, comics, books, audio, video, and others
  • Custom interfaces for tight integration with Publisher or Enterprise content sources
  • Enterprise data (e.g., work flow, supply chain, customer management, and other business-critical information) push in real time, helping organizations achieve Zero Latency Enterprise status
  • Robust advertising support
  • Instant, interactive, and engaging mobile surveys with minimal budgetary and time requirements